Intuit Launches New QuickBooks Small Business Index, Providing Unique and Up-To-Date Insight Into Small Business Economy Through Employment and Hiring Data
First Monthly Index Report Shows US Small Business Employment Drops 0.06% in February 2023 Compared to Previous Month US Small Businesses with One to Nine Employees Still Account for Over 12.8 Million Jobs Intuit Inc. (NASDAQ: INTU), the global financial technology platform that makes TurboTax , Credit Karma , QuickBooks , and Mailchimp , has launched the Intuit QuickBooks Small Business Index , a powerful new monthly indicator of employment and hiring among small businesses in the US, Canada, and the UK developed in collaboration with leading global economist Professor Ufuk Akcigit . The Intuit QuickBooks Small Business Index uses purpose-built economic models to normalize anonymized QuickBooks customer data against official government statistics to reflect the general population of small businesses in each country; it is not a reflection of Intuit’s business. This robust methodology expands Intuit’s ability to more clearly delineate between Intuit’s small business customers and the
